One of the most effective ways to grow your business is through networking. The majority of successful businesses that we speak to cite "work of mouth" as being where most of their new business comes from. And it makes sense as we prefer to work with people or companies that we know and trust, or that someone we already know and trust recommends.
Maximise on any opportunity to spread the word about the fabulousness of your business. Here is a useful article about how to approach Networking as if you're simply making new friends and contacts.